How to use the function to boost your Instagram profile?

 Discover everything about Instagram Reels, the new social network tool that comes to be a direct competitor of TikTok in this content format.

Keeping an eye on the competition.

Anyone who uses social media often has heard of the famous TikTok. The platform is a global success and when realizing a large number of lost accesses, Instagram acted quickly by launching the Instagram Reels tool.

The idea is to add the editing features that became popular in the rival app, in order to maintain the engagement of its users. However, the first impression is that Instagram still has a lot to improve to achieve this goal.

In the same way that Insta launched Stories to enter the world of Snapchat video sharing, the purpose of the beta version of Instagram Reels is to be identical to the Chinese app. The videos are short, usually, with music, and with just a swipe, the audience can skip to the next video.

The difference from Instagram Reels to Stories.

Instagram Reels is similar to Stories, but there are some important differences. For starters, Reels includes a wide range of video editing tools, AR effects and speed controls. It also offers the option of combining multiple videos, aligning and creating seamless transitions.

This new feature offers different layouts and options than Stories, but for now, Instagram Reels users will have to use alternative solutions, such as apps, to get models that fit the format and are as good as those of TikTok.

If an Instagram account is public, Reels files can be shared in the Explore feed to make it easier for people who are not yet following you to find your content. In addition, you can include original audio that other users can use in their own Reels and mention the author.

How to use the function to boost your Instagram profile?

If you want to impress your followers on Instagram, using the function, you need to follow a few steps:

Be creative!

Instagram Reels, can be used to create small teasers between episodes of IGTV content, a way to show a different side of your brand or creativity with more produced videos than on Stories, but only 15 seconds long, is a fantastic way to complement the image you project on Instagram.

The important thing here is that you are creating right now. There will be an entire audience of loyal Instagram followers using Reels who never really joined TikTok.

Targeted content.

Although Stories and Instagram Reels are very similar, Reels offers more sophisticated editing tools that can be used to create fun and energetic videos. These videos can be widely shared via the Explore page and are not limited to just your followers.

With the function, brands can create the Instagram content that their audience wants in a more personal and accessible way. This is very important for building and nurturing relationships and communities on the platform.

Take advantage of Instagram's algorithm to your advantage.

The Instagram algorithm is being very generous to those who use Reels (at least for now), especially when Reels is posted to the Feed. 

Anyone who knows a little about the algorithms knows that not everyone who follows you sees its content. 

If you post a photo to the feed now, it will be seen by a small percentage of your followers. If you post a Reels to your Feed, The Instagram algorithm will make your Reels get a lot of Instagram likes and will recommend the content to potential followers.